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Let's start with your goal of winning the latte art competition. If that's your goal then you need to apprentice with people that know latte art and how to make winning art. Can you move and work for them? Learn their skills? Certification programs are nice but do they really teach you how to be a professional barista? It's like cooks coming out of the Culinary Institute of America - they have basic skills but a cook with experience under excellent chefs is more likely to be a star contender than some culinary school grad.
Currently, the barista certifications out there are not worth my consideration as a barista and employer. The standards I set for myself and my baristas are higher than any certification. Consider that. Consider seeking out a mentor, an apprenticeship or employment for a barista with high standards and a tough/good work environment. Think about the kind of barista you want to be and seek out the leader who can help you get there.
I agree with Jay. Apprenticeship is invaluable. I would also recommend reading some good books about coffee, (I.e. science, culture, management, etc...) If you are able to move, go get a job with a company that offers world lass training and coffees. Spend a lot of your time learning. Sites like this are great. But, remember that anyone can post anything on here. So only use information from a source that is trustworthy. A lot of posts on here will give you great info., but a lot will not. Coffeed.com, sweetmarias.com, etc...
Another thing that I would mention is for you to travel. Go to as many shops as you can. Cup with as many roasters as you can. Get to Stupmtown, Intelligentsia, PT's, Kaldi's (shameless plug), Zoka, Counter Culture, and so many more. This industry is full of people who will gush with info. when asked. We love to educate.
Experience in a cafe is invaluable!
I agree with Jay in that academics can only get you so far.
Becoming a "certified" barista now will not be as impressive as becoming one later. That is...we are all trying to raise standards to make certification more meaningful...but certification will never be a guarantee that you are truly a professional.
Book recommendation: Soul of a Chef by Michael Ruhlman....it is a must read IMO for every barista and I recommend it to all the Coffee Institute students. An inside view of The Certified Master Chef exams at the CIA as well view inside Two great Restaurants run by non-certified Chefs.
The gritty work of becoming a professional happens in a great shop alongside great staff with a passionate desire to learn and do.
Schools can only really give you the tools, information and some experience...think of Coffee Schools as giving you the right trajectory for your trip into the pro-barista world. While it is great to go to school...you need the school of experience to become a true professional.
All the best top you on your journey!
-Chris Deferio
Tips on winning first at Millrock:
1. Practice. Practice. Practice.
2. Have someone who knows what they're doing watch you and give you feedback.
3. Wait until Chris Deferio isn't competing.
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