Opening a coffee house
Good Afternoon all!
For the last 12 years I have worked in the coffee business. Several different stores, catering, cupping, managing. The works. Eventually I would like to own my own business, but somehow I find myself a little trapped. My intentions are local food, that is good for you- and I do believe there is still a little warm heart in WI that could shape my adventure.
Any ideas on the importance of location versus mission statement?
Replies to This Discussion
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Permalink Reply by John P on
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The importance of location for a business and the importance of location for your business are not necessarily the same.
A mission statement is nothing more than words on a paper.
Neither is more or less important than the other in and of themselves. Understanding what will make a great location and knowing how to use that to your advantage. And it's about executing your mission statement -- turning it into something you DO and do well. It is these kinds of things that will be important.
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Permalink Reply by Andrea Mader on
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Thanks for your insight John.
I suppose location wouldn't necessarily be the first priority of addressing.
As to me a mission statement should never be words on paper. They are the fundamentals that have created how I live, why, and to what extent must we raise the bar.
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Permalink Reply by Ron Ingber on
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Location Location Location
Take it from someone who has a bad location.
"the oldest guy at the party"
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Permalink Reply by Jay Caragay on
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Location is the only thing that matters. Find a great one.
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