Man, it's a little insane how dependent the world is on the internet these days, but what a way to use it to our benefit right!

At Caffe Mela, we use facebook most often. Using facebook we are able to figure out WHO are fans are, you know what demographic we have. With facebook we can make all of our fans aware of what we're up to. Whats new, new offers and whatnot. My favorite aspect of our facebook page is that we have a Tuesday Trivia Challenge. We ask a espresso or Caffe Mela related question and the first 2 people to get it right get a free product, and the first 15 to "like" the status get 50% off.

We also use twitter since it's so popular. But since I personally am not on twitter I can't say how successful that has been.

On top of facebook, twitter, and our website, we also have a blog. We use the blog to introduce Baristas as more than just the people that make your daily latte. We get to elaborate a little bit more on all the new things we are telling the public via facebook. If you're going to use a blog I highly suggest you hire a good blogger. We have an incredible writer and the positive responses have been overwhelming.

Hope this helped someone out there :)

www.caffemela.com

the most important thing is to post links to your facebook, twitter, blog, ect directly on your webpage somewhere you can't miss it.