Alun Evans

Male

Kuala Lumpur,

Malaysia

Profile Information:

What is your position in the coffee industry?
coffee shop owner, coffee roaster, coffee grower, home barista, industry professional, service tech/repair, supplier
Where are you located? ( City and Country )
With the new year upon us, its time to announce a few changes! I am splitting myself into 3 and will be spending not too much time in Indonesia in 2009 as we have 2 off-shore projects that I will be looking after pretty much full time. So... depending on the IP address I am either in Singapore, New Zealand or relaxing somewhat in Indonesia!!
How many years have you been in the industry?
15+
If you are a barista or shop, are you interested in a barista exchange with another coffee shop/barista?
yes
Tell us more about your coffee shop or barista skills.
A coffee roaster (with 11 cafes+3 roasteries) located in a pioneering region of the specialty coffee world- and one located so close to so many unique and famous origins. Experience with a huge number of Indonesian origins- travelled all over North and West Sumatra, Java, Bali (tough that one!), Sumbawa, Sumba, Flores, East and West Timor, Papua, Sulawesi and Kalimantan (Borneo). Working with direct, sustainable trade with small holders all over Indonesia. A number of challenges that mean you will never have a dull day, hour, minute...or even second!!

These days our cafe and roasting businesses are spread between Jakarta, Indonesia; Hong Kong, China and Kuala Lumpur, Malaysia
What cities or countries are you interested in traveling to?
Europe (any), USA (lived in Colorado for a while back in 89/90 love going back), Africa- especially South Africa,Botswana (thanks Alexander Mcall Smith!) Kenya, Rwanda, Ethiopia and Yemen. Always enjoy trips back to New Zealand: especially to home town Wellington. Always enjoy my trips to Italy- want to work on my Italian and also Spanish for some future plans ;p
About Me:
Fulfilling a lifelong, caffeine fuelled passion; I have been working full-time with Indonesian Coffee since 2004. With my wife Arlini, Merdeka Coffee is determined to develop and showcase Indonesian Arabica coffees here and overseas. Merdeka Coffee conducts frequent tours around coffee growing areas, as well as running various education programs. From late 2008 my focus is actually on project work outside Indonesia- the company is being run by a team of well trained local management.

The company works with a number of small-hold growers around Indonesia. I drink 15 espresso shots a day and can be contacted day or night! (explains why I am on soooo much at such odd hours!)
About My Company:
Merdeka Coffee (or "Freedom Coffee" in Indonesian) is a boutique coffee company dedicated to the sourcing, selection and roasting of the best Indonesian coffees. "Kemerdekaan atau mati..."Freedom or Die" was the battle call of the Soekarno led independence movement in the 1940s. Our clients are individuals, institutions and wholesalers who share our vision for exceptional coffee obtained through fair & equitable local trade relationships.

At Merdeka Coffee we believe in developing partnerships with small hold growers and farmers, both at plantation and village level. This is why we use "merdeka"...freedom for the farmers we work with. A percentage of our profits are shared with our Indonesian partners in order for them to develop their communities, their coffee expertise and to assist them promote environmental conservation.

Our retail arm is "Antipodean Coffee" with outlets in Jakarta and Kuala Lumpur. We have plans for openings in Penang, Bangalore and hopefully Abu Dhabi over the next 18 months. We retail in Sydney through Merdeka Coffee in the CBD
What is your favorite thing about the coffee industry?
Dynamic change, working with a huge range of talented, interesting and knowlegeable people. The spontaneous nature of the business.
Website:
http://www.antipodeancoffee.com

Comment Wall:

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  • Amelia Jane

    I was a barista. Hope to have my own business soon. Or become a coffee roaster :)

  • illy Caffe San Francisco

    Thank you for the kind words! Our mission statement here at illy is to provide the ultimate coffee experience to coffee lovers and connoisseurs through the best products, service, education and innovation with passion, expertise and tradition. We are glad you enjoyed your coffee experience with us!

  • Stephen Oladokun

    Thanks Alun for the insight. 

    Greatly appreciated