Is anyone else anemic? It would be great to find someone else that works in the coffee industry with an iron deficiency to talk to.

For me, "for the love of coffee" is an understatement.

I have been on hiatus from my blog to finally birth a project I've been wanting to work on for awhile, Pay it Forward with Coffee.

In case you don't  know what Pay it Forward is... 1) yes, it's like the movie 2) It's doing random acts of kindness in hopes of creating a ripple effect for others to do the same.

Mission: To inspire happiness and productivity in coffee lovers 

My goals for this project are:

1)…

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This month's barista interview is about what it takes to start a cafe and great advice for anyone thinking about opening their own cafe.

 

http://dailydemitasse.com/2011/03/barista-interview-rachel-haughey/

This year I'm combining my passion for coffee with my new hobby, crochet. I will make something each day that is coffee-related.

 

If you would like to follow along my learning journey you can check it out here.

 

Besides coffee cozies and bar towels, what else could I make that would be useful for baristas? Any suggestions are appreciated.

I had the privilege to re-post this beautiful essay written by Josue Moralas, Master Roaster and Cupper at Coffea Roasters Guatemala, specializing in Guatemalan Coffee.

I also included a couple of his breathtaking photos.

You can read Part 1 and Part 2 here. Enjoy!

The title "coffee snob" is thrown around so much I decided to write a post about my theory and personality crisis.

What do you think? Any and all comments are appreciated.

This month's barista interview with Ryan Soeder is up, here.

Do you know a great Barista who is making an impact on the coffee industry and you think I should feature them? Contact me to let me know why you nominate them to be the next Barista to be interviewed.

I just ordered an Aero Press and Presso espresso machine and can't wait to try them out. My reviews to come soon. What have been your experience and advice about these?

Searching for the next Barista On Duty to Interview for future blog posts. Click the link to

nominate yourself or a fellow barista (that follow the guidelines) and explain why they deserve the shining light.

Looking for next month's featured Barista to Interview. Do you want to nominate yourself or another barista? This will not only let one barista shine each month, but also free advertising for the company they work… Continue

I am so excited to announce that I had the opportunity to write a couple articles for this month's issue of Coffee Talk on pages 8 & 10. The theme for the articles is Eco Innovation for items like cups, lids, sleeves, to-go boxes, and Packaging.

I hope you find the articles useful for cafe' purchasing decisions. I appreciate any comments.

Stay Caffeinated!

Jennifer Vaaler (Daily Demitasse)

Marketing is one of the biggest ways to gain customers. You need to get them in your store so they can experience your great coffee.

Just be sure to fit your Advertising to your goals. Marketing is not created equal.

Word of mouth Marketing is best, but how do you begin? By building trust with customers so they buy from you. Then they tell all their friends! Get people talking with these 5 free Marketing strategy ideas:



Social Media



This isn’t just a trend… Continue

Do you appreciate the flavor of brewed coffee and take in on black? or do you prefer cream and sugar to take off that "bite"?

New post on my coffee blog Daily Demitasse, How do you take your brewed coffee?

I finally broke down and started a coffee blog. With a passion for coffee and writing, I'm combining the best of both worlds into this no-nonsense caffeinated blog.

Daily Demitasse will cover topics such as: Cafe’ Customer FAQ’s, Barista stories, Overheard in the cafe’, advice and tips about coffee.

If you would like to contribute to my blog, please e-mail me at dailydemitasse@gmail.com