So I've done some research on this matter, but I haven't turned up detailed explanations into the pros or cons of freezing whole bean coffee. I've found one commonality, in that the coffee should only be frozen once. I'm hoping to learn about the science behind why we should or shouldn't freeze coffee to preserve it for a short amount of time. Speaking of time, what is the maximum length of time it can be frozen? I want to tell my customers accurately when they ask me. Up till now, I've just told them to store in airtight containers out of direct light. Some have asked about freezing but I've always taken the stance against. It's time for me to clarify what I thought I knew.
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