My name is Emile, we have recently opened a coffee shop in NY midwood area, three months to be exact. We have taken a risk, and opened right across the street from DD, and I mean less than 100ft away. This a very busy corner (three bus stops and a subway station within 150ft from each other) Even though we are getting some converts, we still have a lot of conversions to do :-) it kind of breaks my heart seeing all these people going in and out of DD with their styrofoam cups. I know our coffee is better, because all the converts we got, say so, even though they say they've been going to this DD location for years. Once we get them they stay... I know it is matter of time until they notice us, but as we all know, rent does not want to wait :-* we do have a billboard outside, on which every morning we write some clever quotes or coffee jokes. Our prices are better, the product is better as well, we're friendly with our patrons, we have punch cards for our frequent clientele. We also put up a poster where we invite our local artists to bring in their artwork and masterpieces to hang at our shop for no charge to them, we figured they need the exposure, and we need to decorate the wallsSo, I guess the question is: is this normal? Should we just airtight and wait, or is there anything we can do to generate more traffic? Any help would be greatly appreciated. Cheers
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