Roastery Name Disaster

I could really use your help everyone. A friend of mine -who is an amazing roaster- is opening up to the public in Toronto ON, and wants to name his roastery "Tangerine Tree" (he roasts on a beautiful Orange Dietrich). He wants that logo smacked right on the beautiful orange Dietrich and I think he is making a mistake. "Tangerine Tree" IMO has nothing to do with coffee, and he shouldn't just pick a name based on the colour of his roaster, his argument is "coffee grows on trees, tangerine is a hip colour and it conveys energy, it is also his precious baby's colour "!!! not sure this a solid argument. 

I need you to help me vote on the name that was originally picked "Blue Kettle", until

he changed his mind to "Tangerine Tree". Although I think "Blue Kettle" is not the best

name for a coffee roaster, I think he'll be better off down the road instead of getting that  "Tangerine Tree" name on his roaster, what do you think?

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