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Consumer Reports did another grocery-coffee test about 8 years ago. At that time they picked Yuban Columbian in a can as the best. I remember trying it when the report came out; not terrible, drinkable if there's nothing else. In their recent report, 8 O'clock brand got the top vote but they only tested Columbian coffees. Guess there's someone there who thinks it has to be Columbian to be good.
Has anyone seen their most recent issue rating coffee makers? Convenience ruled in their ratings and so the top-rated makers will yield a mediocre cup, sadly. The Technivorm Moccamaster Thermal was in the middle of the ratings even though they mentioned that it had the best temperature/stability performance of all tested machines. It was downgraded because it was "fussy" to operate, (you have to set the funnel on a cradle versus others that swing out on a hinge). Somebody shoot me.
I'd tend to agree with you on that, Demian, but I'm not sure it's any worse than Peets agreeing to put a two-month "best by" date on their packs....
The problem is not wether you can find what was once great coffee in a store but whether it will still be great when you find and buy it.
Most supermarkets and wholesale distributors use a central distribution warehouse to optimise their logistics and keep costs down. In many cases the coffee could be past it's best before it even reaches the store.
Many gourmet coffee roasters do mail delivery now. Anyone who cares about the coffee they drink (and - sure - invests in decent equipment) will not buy their coffee any other way. Period.
Anyone who thinks they're getting "pretty decent" results this way honestly needs to try the real thing. It's like Dorothy waking up in Oz and seeing the world in colour.....
Cheers
Mike
Consumer Reports ran a study a while back and came to the conclusion that 8 o'clock was the best grocery purchase. (hehe...)
But Seriously...Depending on your area, there may or may not be some local coffee offered in the grocery. This coffee has the best chance of not being 3-6 months old, but it still very well could be. The best option would be to check if they have a roasted on date and buy the freshest. Obviously, your starbucks, DD, and 8 oclocks will not have that on their bag. The Fresh Market in my city actually has Intelli, and a couple other well known roasters. If this isn't an option...you already know, the best place is at your local cafe or roaster.
it was very fresh the roast date on the side was only about 4 weeks ago
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