Building a merchandise line

Hi, I'm new to barista exchange. I heard about it via Ballissimo coffee podcasts. Sad to see them not up and running the podcast anymore. A little background. I've been running my own coffee shop now going on 3 years. We just moved from a really bad location to a fabulous location. Sales have picked up very nicely, and we are seeing positive growth in all areas. We even have a drive-thru now and it is generating an additional 30% sales for us. 

I want to design an inventory of merchandise before the holiday season hits. The community is asking us for tumblers and mugs and such. But, having said that, I don't want to get too ahead of myself. Should I worry about a line of merchandise mugs and accessories this year? And if yes to merchandise in any way, how should I start it? What are the best trends to follow for designing a merchandise inventory?

Thank you.

Danny

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