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Asking customers their names for orders

Posted by Jennifer Vaaler on August 5, 2010 at 2:38pm in Retail Coffee Business

Instead of calling a customer by their drink order to receive it, it's more personable to ask for their name. And who doesn't like to hear their name?

In your experience, do customers offer their real name or say a "coffee name" (to make it easier to pronounce or be cute)? Or does this mainly occur at large franchises?

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