Posted by Matt Milletto on January 5, 2009 at 12:39pm
Congratulations Urnex Brands, a bX partner on the news of your selection for the WBC! Check out there Barista Exchange profile and say hi.
January 2, 2009 (Yonkers, NY) -- Today, Urnex Brands, Inc. / Puro Caff Group announced that it has been selected as the “Official Cleaning Products Sponsor” of the World Barista Championship (“WBC”) for 2009 - 2011. Both Cafiza® Brand and Puro Caff® Brand Espresso Machine Cleaning products were tested and proven to meet the exacting technical standards required by the WBC.
In response to being named the “Official Cleaning Products Sponsor” President, Joshua Dick, said, “We are honored to have been selected to be involved with this exciting and entertaining event. The energy and enthusiasm displayed by competitors from around the world is unparalleled. The WBC is at the forefront of advancing the art of the Barista and simultaneously introducing the world to coffee excellence.”
The 2009 World Barista Competition featuring competitors from 56 countries will take place April 16-19 during the Specialty Coffee Association of America’s 21st annual Symposium and Exposition in Atlanta, Georgia.
Urnex Brands, Inc. is the world’s leading manufacturer of specialty cleaning products and accessories for the coffee and espresso industry. Founded in 1936, the company manufactures and distributes its products to more than 50 countries around the world. Urnex Brands, Inc. is proud to offer a portfolio that includes 11 NSF certified products and 5 that are OMRI Listed (Organic Materials Review Institute) products. For more information, please feel free to contact Urnex Brands, Inc. by telephone at +1.800.222.2826, or via email to info@urnex.com. Contact: Amy Gross
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Posted by Matt Milletto on December 19, 2008 at 8:09am
Just received this release from Andrew. Urnex, also an official Barista Exchange Partner, has been named the Official WBC Cleaning Product Sponsor. Thanks Urnex Brands, Inc. for your support for the specialty coffee industry!
- Matt
Urnex / Puro Caff Named World Barista Championship Cleaning Product Sponsor
LONG BEACH, Calif. (December 19, 2008) - The World Barista Championship (WBC) has selected Urnex Brands Inc. / Puro Caff Group as the competition's official Cleaning Product Sponsor for 2009 - 2011.
Once every 3 years, leading coffee industry suppliers vie for the prestigious opportunity to have their products featured as the official tools used by national barista champions at the annual World Barista Championship. All candidates considered for sponsorship must meet exacting technical standards set and tested by the WBC, but only one supplier from each category may be named an official sponsor.
At the next World Barista Championship this April in Atlanta, barista champions representing over 56 countries will compete for the title of world's top coffee maker in front of a live audience of several hundred spectators and thousands of online viewers.
About Urnex Brands / Puro Caff
Urnex Brands, Inc. / Puro Caff Group is the world's leading manufacturer of specialty cleaning products and accessories for the coffee and espresso industry. Founded in 1936, the company manufactures and distributes its products to more than 50 countries. Urnex Brands, Inc. proudly offers 10 NSF certified products, including 5 listed by the Organic Materials Review Institute. For more information, please visit http://www.urnex.com
About the World Barista Championship
Jointly owned and operated by the Specialty Coffee Associations of America (SCAA) and Europe (SCAE), the World Barista Championship is the world's premier competitive coffee making event. The first WBC competition took place in Monte Carlo in October 2000 and has since held annual competitions Miami, Oslo, Boston, Trieste, Seattle, Berne, Tokyo and Copenhagen. The organization's next event will be held in Atlanta, Georgia U.S.A., April 16-19, 2009 in conjunction with the 2009 SCAA Annual Symposium and Exposition. For more information, please visit http://www.worldbaristachampionship.com.
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